ECG Patch and Holter Monitor Market

ECG Patch and Holter Monitor Market Size Survey Report – In a Glance

As per the survey report on Global ECG Patch and Holter Monitor market, the market is projected to foresee a CAGR of 19.3% between 2025-2035, and further generate a market size of USD 10.9 billion revenue by the end of 2035. In the year 2025, the market size was valued at USD 1.9 billion revenue.

• The global ECG Patch and Holter Monitor market is projected to grow on account of the increased prevalence of cardiovascular diseases and adoption of remote patient monitoring.
• In Japan, the ECG Patch and Holter Monitor market growth can be attributed to the increase in prevalence of cardiovascular diseases among its aging population.
• KDMI analyst’s growth analysis foresees lack of awareness of ECG Patch and Holter Monitor systems and high costs to pose a challenge to the market growth.
• North America, having the highest market share in the ECG Patch and Holter Monitor market, is projected to dominate the global market.

ECG Patch and Holter Monitor Market Analysis

An ECG (electrocardiogram) patch is a wearable device that is small in size and which records and monitors the electrical activity of the heart over the time duration of 24 to 72 hours. A Holter monitor is a portable, battery-operated device, that has been designed for monitoring abnormal heart activity, providing comprehensive data and accurate detection. These devices help healthcare providers to discern various heart conditions, such as arrhythmias, atrial fibrillation, and other abnormalities, as well as enables remote patient monitoring. According to a new report from the World Heart Federation (WHF), deaths from cardiovascular disease (CVD) has jumped globally from 12.1 million in 1990 to 20.5 million in 2021. With the growth in the occurrence of such diseases, advanced technological devices like ECG patch and Holter devices are experiencing a global demand leading to their market growth. Nissha Medical Technologies (NMT), Medtronic plc, Hill-Rom, iRhythm Technologies, Inc., Nihon Kohden Corporation, are some of the significant parties in the global market for ECG Patch and Holter Monitor.

Analyst’s Observation on Japan ECG Patch and Holter Monitor Market Survey 

The Japan ECG Patch and Holter Monitor market is experiencing a steady growth, driven by the increase in prevalence of cardiovascular diseases among its aging population and presence of an excellent healthcare infrastructure. Japan’s population is projected to decrease by 30%, and the population aged 65 and over to make up about 40% of the population by 2070. This motivates the hospitals, cardiac centres, and clinics to adopt advanced ECG technologies to enhance patient care. Moreover, with a rise in home healthcare solutions, there is a growth in the demand for portable and wearable heart monitoring system like the ECG patch and Holter monitor. These factors have contributed to the market growth of the ECG patch and Holter market in Japan.

ECG Patch and Holter Monitor Market Growth Drivers and Challenges 

Growth Drivers

• Increased Prevalence of Cardiovascular Diseases:

A key driver for the market growth of ECG and Holter monitor market is the growing incidence of cardiovascular diseases. Such conditions demand for a regular or continuous monitoring to detect irregularities in the rhythm and function of the heart. For instance, diseases like atrial fibrillation (AF) which is marked by irregular and rapid heartbeat leading to increased risk of stroke and other complications if not managed properly. It was recorded in the year 2022, 702,880 people died from heart disease, which is equivalent of 1 in every 5 deaths. To help with this issue, ECG patches and Holter monitors offer real-time continuous heart monitoring that helps to diagnose such diseases early on and prompts medical intervention. As these diseases continue to rise globally, the demand for such reliable and efficient monitoring system experiences growth propelling the market forward.

• Adoption of Remote Patient Monitoring and Advanced Technology:

The rise in the adoption of remote patient monitoring fuels the growth of ECG patch and Holter monitor market. Such technologies allow healthcare professionals to track patients’ heart health without the need for frequent in-person visits. In regions where such healthcare services are limited, these devices benefit the users even more by helping them maintain a remote check on their health. The impacts of digital sensor alerting systems in remote monitoring have reported 9.6% mean decrease in hospitalisation and 3% mean decrease in all-cause mortality. ECG patch and Holter monitor is ideal for remote patient monitoring due to their ability to provide continuous monitoring and seamless data transmission, reducing risk of complications. This is one of the major factors that fuel the demand for ECG patch and Holter monitor market and fuelling its growth.

Restraints

• Lack of Awareness about ECG Patches and Holter Monitors:

One of the key challenges that the market faces is the lack of awareness and education about the use and benefit of these devices. Many clinicians are also not fully informed about the latest advancements in the ECG monitoring technologies and thus, may not be able to access such devices and make proper use of it. Likewise, patients may be unaware as well of the existence or importance of these wearable tools for diagnosing heart-related diseases. Therefore, the market potential of these devices is restricted and poses a challenge for the expansion of the market.

• Increase in Costs and Issues Relating to Data Integration:

The adoption of ECG patches and Holter monitors also face a restrain in the market due to high costs and complex data integration. The high costs of such devices remain one of the major barriers for the growth of the market. Patients requiring frequent and long-term monitoring may also find these costs prohibitive. Moreover, healthcare providers also face data integration issues, struggling to sync ECG data with existing EMR systems. All these factors hinder the widespread adoption of the market.

ECG Patch and Holter Monitor Market Segmentation

Our experts at KD Market Insights have segmented the global ECG Patch and Holter Monitor market research report as:

ECG Patch and Holter Monitor Market Regional Synopsis

The ECG patch and Holter monitor market of North America driven by the advanced healthcare infrastructure and the advancement and technology and innovation. In a report by CDC, it stated that every year, about 805,000 people in the United States have a heart attack. This has led to an increased demand for devices ECG patch and Holter monitor to focus more on the monitoring of individuals and prevention from such issues through early detection and diagnoses.

Asia-Pacific market is experiencing an aging population and the rise within the population as well which leads to demand for advanced technological devices like the ECG patch which enables a more portable and allows for the monitoring process to take place anywhere reducing the traffic in healthcare centres and allowing for proper diagnoses for the patients without any delay. This factor fuels the market expansion as the demand for such devices is increasing.

Europe is experiencing a growth in awareness and easy access to such devices with the rise in e-commerce has ked to an increased demand for these devices.  With the help of a robust healthcare infrastructure and government initiatives, there is a rise in the promotion of digital health adoption and due to such options available in the market, consumers engage with these products more often, thus leading to a wider market expansion.

In Latin America, awareness of cardiovascular health is growing steadily with an improvement in the access to healthcare services. The need for such monitoring devices in many remote regions solely drives the market growth in this region. Middle East and Africa market is also experiencing a steady growth due to an increase demand for such devices as proper healthcare may not be accessible in every region and this device provides a more time-efficient solution for the same.  

As per our analysts at KD Market Insights, the following five players lead the North America ECG Patch and Holter Monitor market growth:

• Abbott Laboratories
• Medtronic
• Boston Scientific
• iRhythm Technologies
• BIOTRONIK

ECG Patch and Holter Monitor Market Competitive Landscape

Some of the key players who top the global ECG Patch and Holter Monitor market share:

• Nissha Medical Technologies (NMT)
• Medtronic plc
• Hill-Rom
• iRhythm Technologies, Inc.
• Nihon Kohden Corporation
• Koninklijke Philips N.V.
• GE Healthcare
• Fukuda Denshi Co., Ltd.
• Spacelabs Healthcare
• AliveCor, Inc.
• Cardiac Insight Inc.
• VitalConnect
• LifeSignals, Inc.
• Others

1. Executive Summary
   1. Market Overview
   2. Key Findings
   3. Market Trends
   4. Market Outlook
2. Introduction
   1. Scope of the Report
   2. Research Methodology
   3. Definitions and Assumptions
   4. Acronyms and Abbreviations
3. Market Dynamics
   1. Drivers
   2. Restraints
   3. Opportunities
   4. Challenges
4. Global ECG Patch and Holter Monitor Market
   1. Market Overview
   2. Market Size and Forecast
   3. Market Segmentation
      1. By Duration
      2. By Application
      3. By Connectivity
      4. By Region
5. Market Segmentation by Duration
   1. 24 Hours
   2. 24-48 Hours
   3. 48-72 Hours
   4. 72-96 Hours
   5. >96 Hours
6. Market Segmentation by Application
   1. Diagnostic ECG Monitoring
   2. Ambulatory ECG Monitoring
   3. Telemetry ECG Monitoring
7. Market Segmentation by Connectivity
   1. Wired
   2. Wireless
   3. Both wired and wireless
8. Regional Analysis
   1. North America
      1. United States
         1. Market Size and Forecast
         2. Key Trends and Developments
         3. Market Analysis by Duration, Application, and Connectivity
      2. Canada
         1. Market Size and Forecast
         2. Key Trends and Developments
         3. Market Analysis by Duration, Application, and Connectivity
      3. Mexico
         1. Market Size and Forecast
         2. Key Trends and Developments
         3. Market Analysis by Duration, Application, and Connectivity
   2. Europe
      1. United Kingdom
         1. Market Size and Forecast
         2. Key Trends and Developments
         3. Market Analysis by Duration, Application, and Connectivity
      2. Germany
         1. Market Size and Forecast
         2. Key Trends and Developments
         3. Market Analysis by Duration, Application, and Connectivity
      3. France
         1. Market Size and Forecast
         2. Key Trends and Developments
         3. Market Analysis by Duration, Application, and Connectivity
      4. Italy
         1. Market Size and Forecast
         2. Key Trends and Developments
         3. Market Analysis by Duration, Application, and Connectivity
      5. Spain
         1. Market Size and Forecast
         2. Key Trends and Developments
         3. Market Analysis by Duration, Application, and Connectivity
      6. Rest of Europe
         1. Market Size and Forecast
         2. Key Trends and Developments
         3. Market Analysis by Duration, Application, and Connectivity
   3. Asia Pacific
      1. China
         1. Market Size and Forecast
         2. Key Trends and Developments
         3. Market Analysis by Duration, Application, and Connectivity
      2. Japan
         1. Market Size and Forecast
         2. Key Trends and Developments
         3. Market Analysis by Duration, Application, and Connectivity
      3. India
         1. Market Size and Forecast
         2. Key Trends and Developments
         3. Market Analysis by Duration, Application, and Connectivity
      4. Australia
         1. Market Size and Forecast
         2. Key Trends and Developments
         3. Market Analysis by Duration, Application, and Connectivity
         4. South Korea
         5. Market Size and Forecast
         6. Key Trends and Developments
         7. Market Analysis by Duration, Application, and Connectivity
      5. Rest of Asia Pacific
         1. Market Size and Forecast
         2. Key Trends and Developments
         3. Market Analysis by Duration, Application, and Connectivity
   4. Latin America
      1. Brazil
         1. Market Size and Forecast
         2. Key Trends and Developments
         3. Market Analysis by Duration, Application, and Connectivity
      2. Argentina
         1. Market Size and Forecast
         2. Key Trends and Developments
         3. Market Analysis by Duration, Application, and Connectivity
      3. Colombia
         1. Market Size and Forecast
         2. Key Trends and Developments
         3. Market Analysis by Duration, Application, and Connectivity
      4. Rest of Latin America
         1. Market Size and Forecast
         2. Key Trends and Developments
         3. Market Analysis by Duration, Application, and Connectivity
   5. Middle East & Africa
      1. South Africa
         1. Market Size and Forecast
         2. Key Trends and Developments
         3. Market Analysis by Duration, Application, and Connectivity
      2. Saudi Arabia
         1. Market Size and Forecast
         2. Key Trends and Developments
         3. Market Analysis by Duration, Application, and Connectivity
      3. UAE
         1. Market Size and Forecast
         2. Key Trends and Developments
         3. Market Analysis by Duration, Application, and Connectivity
      4. Rest of Middle East & Africa
         1. Market Size and Forecast
         2. Key Trends and Developments
         3. Market Analysis by Duration, Application, and Connectivity
9. Competitive Landscape
   1. Market Share Analysis
   2. Company Profiles
      1. Nissha Medical Technologies (NMT)
      2. Medtronic plc
      3. Hill-Rom
      4. iRhythm Technologies, Inc.
      5. Nihon Kohden Corporation
      6. Koninklijke Philips N.V.
      7. GE Healthcare
      8. Fukuda Denshi Co., Ltd.
      9. Spacelabs Healthcare
      10. AliveCor, Inc.
      11. Cardiac Insight Inc.
      12. VitalConnect
      13. LifeSignals, Inc.
      14. Others
10. Strategic Recommendations
11. Appendix
    1. List of Tables
    2. List of Figures
12. References