United States Weight Loss & Diet Control Market

United States Weight Loss & Diet Control Market Size Report – In a Glance

As per the survey report on United States weight loss & diet control market, the market is expected to foresee a CAGR value of 15.1% during 2025-2035, and further generate a market size of USD XX billion by the end of 2035. In 2024, the market size was value at USD XX billion revenue.

• The United States weight loss & diet control market’s growth is driven by increasing awareness of health wellness.
• KDMI analyst’s growth analysis foresees rising obesity and lifestyle disorders as the growth drivers for United States weight loss & diet control market.

United States Weight Loss & Diet Control Market Analysis

Weight loss & diet control are healthy habits which are followed by individuals eating low-calorie foods and increasing physical activity to reduce negative energy storage. Diet control is focused on eating healthy foods which are nutrition-rich and provide necessary energy, vitamins, and minerals to seamlessly make body function. This helps to control overeating and weight management to improve lifestyle. The United States weight loss & diet control market growth is driven by increasing awareness of health wellness and negative impacts of uneven dietary habits, which leads to diseases. The report states, 2-in-10 individuals have their diets as extremely healthy, with 59% of individuals having somewhat healthy diet habits, and one-fifth of population has poor diet habits which leads to increase in chronic diseases. Therefore, the demand for weight loss & diet control products is rising in the country. BeachBody, Ideal Protein, and Medi-Weightloss are some of the significant participants in the United States weight loss & diet control market.

United States Weight Loss & Diet Control Market Growth Drivers and Restraints

Growth Drivers

• Rising Obesity and Lifestyle Disorders – The United States weight loss & diet control market is driven by rising obesity and lifestyle disorders among youth and adults. The data from National Health and Nutrition Examination shows, the prevalence of obesity rate among adults was 40.3% and it is higher in adults aged between 40-59 years, in 2023. This growing incidence of obesity and other lifestyle disorders is leading people to increasingly seek weight-loss solutions and protect themselves from chronic conditions like type 2 diabetes, hypertension, and cardiovascular diseases. Healthcare professionals promote and recommend low-calorie food products, which help individuals to manage weight and control poor diet habits. The growing awareness about healthy lifestyle, emphasizes individuals to seek innovative solutions like weight-loss supplements, personalized diet charts, and others which help them to stick to the goal of having healthy lifestyle, and this contributes to the market growth.
• Consumer preference shifting towards fitness-oriented lifestyles – The United States is well-known for its healthy and fitness-oriented lifestyle culture, which encourages individuals to shift their preference towards fitness, wellness, and preventive healthcare facilities. The wellness and fitness culture is having a string impact on youngsters and young adults who are increasingly adopting low-calories food products, intermittent fasting habits, plant-based meals, and managing weight through digital applications, which improves overall health and physique of individuals. Moreover, social media play important role in promoting and influencing youngsters about fitness. The fitness influencers on social media have increased the demand for diet products in the market which results in overall market growth.

Restraints

• Limited sustainability of diet programs and products – Despite of significant growth of market, the limited sustainability of diet programs and products for long-term period restraints the market growth. Most of structured diet plans and programs are expensive with high-cost products, supplements, and treatments, which makes it less affordable for middle-income group. Also, weight loss therapies, treatments for long-term poses as a challenge due to limited motivation, unrealistic expectations, and lack of personalized solutions, which limits the consumer preference and slowdowns the market growth.

United States Weight Loss & Diet Control Market Segmentation

Our experts at KD Market Insights have segmented the United States weight loss & diet control market research report as:

Analyst’s Observation on United States Weight Loss & Diet Control Market Recent Developments

Over the years, the experts at KD Market Insights have been observing the recent developments associated with United States weight loss & diet control market trends. Our expert’s market forecast analysis has recorded the market players adopting plentiful of key strategies including new product launches, mergers & acquisitions, and collaborations.

Herbalife Ltd has recently announced the launch of MultiBurn – next-gen multi-action dietary supplement designed with clinically studied botanical extracts. MultiBurn is a gluent-free, vegan, and clean-labelled product for individuals seeking effective weight loss solutions.

Nestle has announced the launch of Vital Pursuit, a new segment of foods intended to be a companion for GLP-1 wight loss medication users and consumers focusing on weight management in the United States. The products in this segment are high in protein, a good source of fiber, consists of essential nutrients, and are capable in helping individuals to manage weight.

United States Weight Loss & Diet Control Market Competitive Landscape

Some of the significant participants who top the United States weight loss & diet control market share:

• Weight Watchers
• Jenny Craig
• NutriSystem
• Medifast
• Herbalife
• Noom
• Slim-Fast
• Atkins Nutritionals
• HMR
• Optifast
• Robard
• Lindora Clinics