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Consumer Goods & Retail

Baby Monitors Market

Baby Monitors Market - By Type , By Connectivity , By Distribution Channel & Global Region - Market Size, Share, Trends and Forecast 2021-2025

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  • Status : Ongoing
  • Published on: April 2021
  • Report ID: KDMI-3451
  • Available Format: PDF/Execel/DOC
  • Delivery Time: 24-48 hrs

Baby monitors, also known as baby alarms are radio systems which effectively aid in constantly tracking and monitoring the movements and sounds made by the infants from any remote place. These devices assist parents in staying updated with the movement of their babies in their absence and are mostly used by new parents.

A basic audio monitor typically consists of a transmitter unit, equipped with a highly sensitive microphone, placed near to the child to record the smallest of the noise made by him/her. It transfers the sounds with the help of radio waves to a receiver unit in the speaker held by the person caring for the infant. Few monitors provide two-way communication while some allow music to be played to the child. Advanced baby monitors such as monitors with a video camera and receiver and baby monitors with movement trackers and preinstalled lullabies are also out which assist in the varying needs of the parents.

In this modern era, these baby monitoring devices enable the parents to keep track of their children while doing household activities or while working outside, thereby offering safety and swift prevention of tragic and potential accidents.

The baby monitors market size is projected to grow at a CAGR of around 5.7% over the period of next 5 years.

MARKET DRIVERS:

The growth of this market is attributed towards major pertaining factors including; the proliferating rate of childbirths across the globe, the surging number of nuclear and dual working families across different regions, the increasing participation of women including mothers with newborn babies, the growing awareness of newborn’s death’s, illnesses and baby safety, the soaring  awareness regarding the availability of these devices and the growing number of establishments of day care centers that look after the infants etc.

Additionally, the baby monitors market has been garnering superfluous influx of technological advancements and innovations in the recent years by the market players. The growing investment in R&D activities has led to the introduction and development of superior-quality premium products for the market. The introduction of smart baby monitors which can be connected to smartphones or tablets using wireless technology, such as Wi-Fi, to send alerts, interact, and monitor babies from remote locations, the recent advent of smart connected baby monitors with an infrared night vision camera that can keep track of the baby’s heart rate, sleeping patterns, and the surrounding temperatures in the night, the introduction of zero-radiation baby monitoring system, the advent of DSR technology which significantly decreases wireless radiation by nearly 90% compared to other baby monitoring systems are some of the recent notable developments which are aiding in the fast-paced adoption of the baby monitors across all regions around the globe.

Moreover, the governments of different regions have been implementing various regulations and guidelines for the manufacturing of safer, reliable and resilient baby monitors across different regions. The manufacturers of baby monitors are required to follow these enhanced safety procedures across the scope of their operations which cater to the needs of parents requiring full-time updates about their newly-born children. The ATSM International F2951 Standard which outlines key guidelines for the manufacturing of baby monitors is one such example.

Furthermore, other factors such as the augmenting consumer preference toward wireless monitors, the surging baby care expenditures, the increasing penetration of e-commerce platforms all across the globe and the burgeoning corporate responsibilities and stringent work schedules further aid in spurring the growth of the baby monitors market.

However, factors such as the high cost of baby monitoring systems, the growing concerns regarding cyber-security risks of baby monitors, the lack of awareness of these products, the declining birth rate due to sedentary lifestyles of people and the risks associated with sensors, signals and the electromagnetic field (EMF) which cause side-effects including sleep cycle disruption, impact on brain development, and others hinder the growth of this market.

BABY MONITORS MARKET SEGMENTATION:

By Product Type:

  • Audio Baby Monitor
  • Fixed Video Baby Monitor
  • Pan & Tilt / Motion Sensor Baby Monitor

By Connectivity Type:

  • Wired
  • Wireless/Wi-Fi

By Distribution Channel 

  • Retail Stores
  • Supermarket/Hypermarket
  • E-Commerce
  • Specialty Stores
  • Others

By Region:

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa

REGIONAL INSIGHT:

The North American region holds the most prominent share in the baby monitors market followed by Europe and is further anticipated to continue to dominate the market in the upcoming years as well. The growth in the region could be well attributed to factors such as growing rate of demand and adoption of different types of baby monitors from working parents in the region, the surging awareness in parents regarding childcare in the region, the rising internet penetration in the region, the growing awareness regarding the advantages provided by these monitors among the population in the region and the burgeoning presence of leading baby monitor manufacturers in the region etc. Moreover, the rising trend of nuclear families, the proliferating personal equity investment specifically in the electronics sector in the region and the massively up-roaring sudden unexpected infant deaths (SUID) in the region further contribute significantly in the growth of the market in this region. The major contributors in the region are the U.S and the Canada.

The Asia-Pacific region is the fastest growing regional market for baby monitors and is further poised to witness colossal growth in the next few years owing to factors such as the tremendously rising demand for baby monitors from the parents in the region, the massively augmenting advanced technological product developments in the region, the surging awareness among parents pertaining to child safety in the region and the growing number of working parents especially women particularly in the emerging nations of the region etc. Furthermore, the ever-growing population, the rising disposable incomes of people and the increasing funding of new start-ups for the manufacturing of baby monitors contribute to the growth of the market in this region. The major contributors in the region include the India and China.

FEW KEY PLAYERS IN BABY MONITORS MARKET:

  • Angelcare Monitors Inc.
  • LOREX Technology Inc.
  • Snuza International
  • Owlet Baby Care
  • MOTOROLA HOME
  • Graco Children’s Products Inc.
  • Safety 1st
  • Anker Technology Ltd.
  • Nanit
  • VTech Holdings Ltd.
  • ShenZhen Foscam Intelligent Technology Co. Ltd.
  • Summer Infant Inc.
  • Koninklijke Philips N.V
  • Nest Lab Inc.
  • Withings Inc.
  • Sony Corporation
  • Lenovo Group Limited
  • Arlo Technologies Inc.
  • Panasonic Corp.
  • The First Years Inc.
  • Mayborn Group
  • MonDevices
  • Samsung Electronics Co. Ltd.
  • Dorel Industries Inc.
  • Bebcare Baby Care
  • Other Player

RECENT DEVELOPMENTS:

  • In February 2021, Israeli-founded startup Nanit, a company that developed a smart monitor to connect parents to their baby’s health, announced the closure of a $25 million Series C funding round.
  • In February 2021, Vacos announced the global launch of its first hackproof Baby Monitor, a huge breakthrough offering customers an all-in-one intelligent way to keep tabs on their newly-borns at home from a remote location.

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