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Energy & Mining

Power Bank Market

Power Bank Market - By Applications (Mobile Phones, Tablets, Digital Cameras, Others), By Capacity (Pocket Sized Power Bank, Compact Power Bank, High Capacity Power Bank, Others), By Distribution Channel (Online Store, Offline Store), By Battery Type (Lit

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  • Status : Ongoing
  • Published on: Feb 2021
  • Report ID: KDMI-3378
  • Available Format: PDF/Execel/DOC
  • Delivery Time: 24-48 hrs

The Power Bank Market is forecasted to thrive at 21.5% CAGR to reach notable market value by the end of 2025. The power bank is an electronic portable battery charging device by which the user can charge their electronic devices such as, laptops, mobile phones, tablets, digital cameras and others anywhere at any time. It is a portable device and offers a more convenient option as compared to another wired plug-in charger. The power bank uses an electric power grid or solar energy to charge these devices.

Growth Drivers & Restrain

In this advanced technological era, the world is moving towards the portable connectivity devices which are boosting the market of power bank. The growth of this market is propelled by the increasing usage of electronic devices such as smartphones and tablets, with powerful Operating systems such as Android, Symbian, iOS that allow the user to run multimedia player, access video calling and stay connected to the external world via high-speed internet services which leads high consumption of battery in smartphone. These are the major influencing factor for the growth of power bank in the market as the user can charge their mobile devices anywhere at any time. Moreover, the benefits offered by the power bank such as easy accessibility, low prices, lightweight, compact size, and suitability for charging any portable electronic devices are foster the growth of the power bank market.

Additionally, in terms of the end user, the power banks market segmented into consumer electronics and industrial sectors. Among them, the consumer electronics segment dominates the power bank market due to the growing penetration of smartphones, extensive use of internet services, and need for higher battery capacity, have increased the product demand in the consumer electronics segment. In addition, the increasing demand in video games among the teenage population on mobile and tablets without any discharging disturbance is one of the prime factors for the growth of power bank market. Based on the region, the Asia Pacific acquired lion shares in the market and China is the strongest country for the power bank in this region. Large population base has increased the users of electronic devices, large-scale digitization, availability of affordable power banks, and penetration of e-commerce in the electronics industry are driving the product demand in China which in turn allowing the country to dominate the power bank market in Asia Pacific region.

However, the manufacturing of poor quality of power banks and a high cost of recycling Li-ion batteries some of the restraint factors for power bank market.

Segmentation
The research offers a comprehensive analysis of power bank market with respect to following sub-markets:

By Applications

- Mobile Phones
- Tablets
- Digital Cameras
- Others

By Capacity

- Pocket Sized Power Bank
- Compact Power Bank
- High Capacity Power Bank
- Others

By Distribution Channel

- Online store
- Offline store
- Supermarket/Hypermarket
- Retail Stores
- Other Offline Stores

By Battery Type

- Lithium Ion Batteries
- Lithium Polymer Batteries

By Price Range

- High
- Medium
- low

By USB Output

- Single Ports
- Dual Ports
- More than two Ports

By Energy Source

- Electric
- Solar

By Geography

North America (U.S. & Canada)
Europe (Germany, United Kingdom, France, Italy, Spain, Russia and Rest of Europe)
Asia Pacific (China, India, Japan, South Korea, Indonesia, Taiwan, Australia, New Zealand and Rest of Asia Pacific)
Latin America (Brazil, Mexico, Argentina and Rest of Latin America)
Middle East & Africa (GCC, North Africa, South Africa and Rest of Middle East & Africa)

Competitive landscape

The report profiles various major market players such as;

- Anker Technology
- Zagg Incorporation
- MilPow Limited
- RAVPOWER
- Griffin Technology
- Adata Technology
- Belkin International Incorporation
- Incipio LLC
- Xiaomi Corporation
- Intex Technology
- Other Major & Niche Players

Competitive landscape analysis provides detailed strategic analysis of the company’s business and performance such as technology information, revenue breakup by segment and by geography, SWOT Analysis, risk analysis, key facts, company overview, business strategy, key product offerings, marketing and distribution strategies, new product development, recent news (acquisition, expansion, technology development, research & development expansion and other market activities. The study also provides company’s positioning and market share in power bank market.

Timeline Considered for Analysis:

- 2019 - Base Year
- 2020– Estimated Year
- 2020 to 2025 – Forecasted Year

Research Scope and Deliverables

Overview & Executive Summary
Market Drivers, Trends, Challenges and Opportunities
Market Size and Forecast Projections
Macroeconomic Indicators of Various Countries Impacting the Growth of the Market
Extensive Coverage of Industry Players including Recent Product Launches and Market Activities

Porter’s Five Force Analysis
Market Segmentation Analysis:
Industry report analyzes the power bank market by the following segments:

- By Applications
- By Capacity
- By Distribution Channel
- By Battery Type
- By Price Range
- By USB output
- By Energy Source

Geographic Market Analysis:

The report offers separate analysis of North America, Europe, Asia Pacific, Latin America and Middle East & Africa. In addition, further breakdown of market data and analysis of region into countries is covered in the report.

Customization: We also offers customization’s in the industry report as per the company’s specific needs.

Key Questions Answered in the Power Bank Market Industry Report:

- What is the overall market size in 2019? What will be the market growth during the forecast period i.e. 2020-2025?
- Which region would have high demand for product in the upcoming years?
- What are the factors driving the growth of the market?
- Which sub-market will make the most significant contribution to the market?
- What are the market opportunities for existing and entry-level players?
- What are various long-term and short-term strategies adopted by the market players?


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